Read Online Man 2.0 Engineering the Alpha by John Romaniello - Free Book Online
Authors: John Romaniello
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two thoughts; possibly both.
Why? It’s something called anterograde memory . We focus on the last thing we heard and forget about everything else that preceded it. Our memories therefore, are the result of strategic timing of information that is shared—or not shared. Knowing this, it’s easy to understand how most people come to understand the world. It’s always about who has the final word. And when it comes to your body and health, the wrong people are repeatedly delivering the final salvo that leads you down a frustrating path. It’s the same path you take with every diet and fitness book.
Which is why we arrived at Campbell. It’s time to take a new path and an entirely new approach to your life and your body. This is bigger than a fitness book. This is a life overhaul. And Campbell’s ability to make it blatantly clear how we subconsciously avoid or fail to recognize the hurdles that prevent us from becoming who we want to be was the perfect structure to help us end your frustration and guide you to a better life—to take you from ordinary man to Alpha.
CHARTING A NEW COURSE: THE HERO’S JOURNEY
Joseph Campbell was an American writer and lecturer who was best known for his discussions of mythology—particularly comparative mythology. He examined the myths across cultures, generations, and centuries, and he realized that all great stories converged around analogous concepts. Campbell plotted an outline that covered the universal patterns that appear in myths from the cultures of antiquity like Greece, Sumer, and Babylon; medieval and Renaissance-age folklore from Germany, Spain, and Britain; and even more modern stories in books that were published through the mid-twentieth century. This pattern results in a seventeen-stage storytelling structure known as the monomyth.
Also known as the Hero’s Journey, the monomyth was covered in Campbell’s definitive work, The Hero with a Thousand Faces. This book became one of the most influential of the twentieth century and introduced the masses to the concept that all great heroes have similar paths.
Taking it a step farther, writers in other disciplines have applied the monomyth to everything from psychological treatment to athletic programs—all with equal success. Campbell’s theories can be applied to nearly any concept, and will prove suitable for examination of any great change. The monomyth is universal, and the journey exists in the lives of all men—you, me, your buddies at the bar—and not just the characters in the books you read and the movies you watch.
The problem: we fail to realize that we are the hero and that our life should be a tale worth telling.
This is why we oftentimes don’t reach our potential—because we completely avoid the opportunity to take the journey that can improve our lives. This is important for one simple reason: you need to believe you can change your life. This is the very foundation of behavioral change psychology and the determining factor of whether the information you receive in this book will actually help you.
People want to change and become better, but when they don’t believe they can, they end up stuck in the same place: the first stage of the Hero’s Journey—the Ordinary World.
According to Campbell, the Ordinary World is the boring and mundane existence where the hero lives at the beginning of his journey. It marks the sharpest contrast from the Special World where the hero eventually ends up.
The Ordinary World is Luke’s farm in Star Wars . It’s Dorothy’s farm in The Wizard of Oz . It’s the Joads’ farm in The Grapes of Wrath . * But it’s also your desk. Really, it’s any farm. Ever. It’s your desk. It’s your couch. It’s your bedroom. It’s the office parties you hate going to. It’s the food that makes you feel like shit. It’s every fitness book you’ve ever read.
Most people just accept this. They swallow their reality as the only one that’s possible. It’s normal.
Why? It’s something called anterograde memory . We focus on the last thing we heard and forget about everything else that preceded it. Our memories therefore, are the result of strategic timing of information that is shared—or not shared. Knowing this, it’s easy to understand how most people come to understand the world. It’s always about who has the final word. And when it comes to your body and health, the wrong people are repeatedly delivering the final salvo that leads you down a frustrating path. It’s the same path you take with every diet and fitness book.
Which is why we arrived at Campbell. It’s time to take a new path and an entirely new approach to your life and your body. This is bigger than a fitness book. This is a life overhaul. And Campbell’s ability to make it blatantly clear how we subconsciously avoid or fail to recognize the hurdles that prevent us from becoming who we want to be was the perfect structure to help us end your frustration and guide you to a better life—to take you from ordinary man to Alpha.
CHARTING A NEW COURSE: THE HERO’S JOURNEY
Joseph Campbell was an American writer and lecturer who was best known for his discussions of mythology—particularly comparative mythology. He examined the myths across cultures, generations, and centuries, and he realized that all great stories converged around analogous concepts. Campbell plotted an outline that covered the universal patterns that appear in myths from the cultures of antiquity like Greece, Sumer, and Babylon; medieval and Renaissance-age folklore from Germany, Spain, and Britain; and even more modern stories in books that were published through the mid-twentieth century. This pattern results in a seventeen-stage storytelling structure known as the monomyth.
Also known as the Hero’s Journey, the monomyth was covered in Campbell’s definitive work, The Hero with a Thousand Faces. This book became one of the most influential of the twentieth century and introduced the masses to the concept that all great heroes have similar paths.
Taking it a step farther, writers in other disciplines have applied the monomyth to everything from psychological treatment to athletic programs—all with equal success. Campbell’s theories can be applied to nearly any concept, and will prove suitable for examination of any great change. The monomyth is universal, and the journey exists in the lives of all men—you, me, your buddies at the bar—and not just the characters in the books you read and the movies you watch.
The problem: we fail to realize that we are the hero and that our life should be a tale worth telling.
This is why we oftentimes don’t reach our potential—because we completely avoid the opportunity to take the journey that can improve our lives. This is important for one simple reason: you need to believe you can change your life. This is the very foundation of behavioral change psychology and the determining factor of whether the information you receive in this book will actually help you.
People want to change and become better, but when they don’t believe they can, they end up stuck in the same place: the first stage of the Hero’s Journey—the Ordinary World.
According to Campbell, the Ordinary World is the boring and mundane existence where the hero lives at the beginning of his journey. It marks the sharpest contrast from the Special World where the hero eventually ends up.
The Ordinary World is Luke’s farm in Star Wars . It’s Dorothy’s farm in The Wizard of Oz . It’s the Joads’ farm in The Grapes of Wrath . * But it’s also your desk. Really, it’s any farm. Ever. It’s your desk. It’s your couch. It’s your bedroom. It’s the office parties you hate going to. It’s the food that makes you feel like shit. It’s every fitness book you’ve ever read.
Most people just accept this. They swallow their reality as the only one that’s possible. It’s normal.
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