Man 2.0 Engineering the Alpha

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Authors: John Romaniello
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lightsaber battle on the Death Star. Stage eight, I believe.”
    “I was kidding. Only you could think about the monomyth with 10K on the line,” said Adam with a chuckle.
    Trucker Hat turned over his cards to show two eights. “I got a set of eights,” he declared triumphantly. Strong hand.
    I looked at Trucker Hat, then at Adam. “Apotheosis.”
    Turning over my cards to show a jack and a nine, completing a straight. I had the nuts, or the best possible hand. * Trucker Hat was not pleased. Adam was.
    “Apotheosis, huh?”
    “Yeah. That’s stage nine, a moment of enlightenment or inspiration. Now, on to stage ten. Time to put this money to some good use. Let’s grab a steak.”

    E NGINEERING THE A LPHA
    S UBJECT: Ian Estabrook
    T HE O RDINARY W ORLD
    At the start of my transformation, I weighed 206 pounds and was a little over 15 percent body fat (measured via calipers). I was one of those guys that looked fit, but really had much to be desired. I wanted more from my body and life, but wasn’t sure if I could actually reach the levels of success I imagined.
    A CCEPTING THE C ALL
    When someone is thinking of finding a mentor or hiring a coach, they usually consider the cost, and then review a list of their success stories, philosophies on training and nutrition, and training certifications. In my search for a coach, I kept all of these qualities in mind, but I was also looking for something more: “How will this person improve my quality of life?” It takes a special flair to make changes that dramatic. I did my research and stumbled upon Roman’s blog. I read every blog post, and I knew I had found my coach. John Romaniello fit the bill perfectly and would be the guy to offer something different—new ideas and results.

    A LPHA S TATUS
    After the program, my body weight dropped as low as 192 pounds at 8 percent body fat. Once I had “reset” my body, Roman geared my training toward gaining muscle mass. To my amazement, I ended my transformation weighing 206 pounds and still 8 percent body fat. This is the biggest and leanest I have ever been simultaneously, hands down. Despite not being my primary goal, Roman also got me much, much stronger.
    It’s hard to put into perspective how much Roman has done for me with his program. He freed me from the confines of conventional thinking and broadened my training horizons by encouraging me to not always follow the most worn path. I’ll never look at training or eating the same way again, and that’s a great thing. Roman’s selflessness, dedication, and attention to detail has done more than just change my body—it’s changed my life.

CHAPTER 3
    The Truth About the Truth
    BREAKING BARRIERS, AVOIDING STAGNATION, AND THE FORCES ALLIED AGAINST YOU
    “The most useful piece of learning for the uses of life is to unlearn what is untrue.”
    — ANTISTHENES, GREEK PHILOSOPHER OF ATHENS, DISCIPLE OF SOCRATES, 445–365 BC
    H ere’s the question every guy should be asking right now: When I try to change my body, why am I so often stuck with the same results no matter what I do?
    The answer is that you have two powerful factors working against you: misinformation and a lack of focus. So we created this book to solve both problems. While you can certainly find some good information from other resources, there’s also a lot of double-talk out there. Trust us—we’ve had to sift through it for the past decade.
    But here’s the thing: all of the best information is in here. And your ability to abandon all your previous frustration and confusion and leave it in the past can occur if you take one simple step—you leave the Ordinary World.
    Your Ordinary World, like any that Campbell has written about, is not comfortable, but it is familiar. Stepping outside of it and rejecting what everyone else is doing is scary, but staying in it should be even scarier.
    As with any hero who sees the promise of stepping beyond the Threshold, once you have seen the potential for

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