The Oxford History of World Cinema

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lack of concern for developed stories, constituted a very important source material
    and the earliest film-makers relied upon media such as the melodrama and pantomime
    (emphasizing visual effects rather than dialogue), magic lanterns, comics, political
    cartoons, newspapers, and illustrated song slides.
    Magic lanterns, early versions of slide projectors often lit by kerosene lamps, proved a
    particularly important influence upon films, for magic lantern practices permitted the
    projection of 'moving pictures', which set precedents for the cinematic representation of
    time and space. Magic lanterns employed by travelling exhibitors often had elaborate
    lever and pulley mechanisms to produce movement within specially manufactured slides.
    Long slides pulled slowly through the slide holder produced the equivalent of a cinematic
    pan. Two slide holders mounted on the same lantern permitted the operator to produce a
    dissolve by switching rapidly between slides. The use of two slides also permitted
    'editing', as operators could cut from long shots to close-ups, exteriors to interiors, and
    from characters to what they were seeing. Grandma's Reading Glasses, in fact, derives
    from a magic lantern show. Magic lantern lectures given by travelling exhibitors such as
    the Americans Burton Holmes and John Stoddard provided precedents for the train and
    travelogue films, the lantern illustrations often intercutting exterior views of the train,
    interior views of the traveller in the train, and views of scenery and of interesting
    incidents.
    In addition to mimicking the visual conventions of other media, film-makers derived
    many of their films from stories already well known to the audience. Edison advertised its
    Night before Christmas ( Porter, 1905) by saying the film 'closely follows the time-
    honored Christmas legend by Clement Clarke Moore'. Both Biograph and Edison made
    films of the hit song 'Everybody Works but Father'. Vitagraph based its Happy Hooligan
    series on a cartoon tramp character whose popular comic strip ran in several New York
    newspaper Sunday supplements. Many early films presented synoptic versions of fairly
    complex narratives, their producers presumably depending upon their audiences'pre-
    existing knowledge of the subject-matter rather than upon cinematic conventions for the
    requisite narrative coherence. L'Épopée napoléonienne ('The Epic of Napoleon', 1903-4
    Pathé) presents Napoleon's life through a series of tableaux, drawing upon well-known
    historical incidents (the coronation, the burning of Moscow) and anecdotes ( Napoleon
    standing guard for the sleeping sentry) but with no attempt at causal linear connection or
    narrative development among its fifteen shots. In similar fashion, multi-shot films such as
    Ten Nights in a Barroom ( Biograph, 1903) and Uncle Tom's Cabin (Vitagraph, 1903)
    presented only the highlights of these familiar and oftperformed melodramas, with shot
    connections provided not by editing strategies but by the audiences' knowledge of
    intervening events. The latter film, however, appears to be one of the earliest to have
    intertitles. These title cards, summarizing the action of the shot which followed, appeared
    at the same time as the multi-shot film, around 1903-4, and seem to indicate a recognition
    on the part of the producers of the necessity for internally rather than externally derived
    narrative coherence.
    EXHIBITION
    Cinema initially existed not as a popular commercial medium but as a scientific and
    educational novelty. The cinematic apparatus itself and its mere ability to reproduce
    movement constituted the attraction, rather than any particular film. In many countries,
    moving picture machines were first seen at world's fairs and scientific expositions: the
    Edison Company had planned to début its Kinetoscope at the 1893 Chicago World's Fair
    although it failed to assemble the machines in time, and moving picture machines were
    featured in several areas of

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